For instance, in our last example we didn't discuss the idea that
some people enjoy the prospect of running their own business because
of the feel of independence it may bring. Others, however, enjoy
the perceived security of having an employer and the comfort of
having a relatively clearly defined role within an organization.
These are intangible costs and benefits that differ from individual
to individual but that, nevertheless, are real economic costs
and benefits. Indeed they explain, in part, why people with similar
skills and training earn more in some jobs than others, and why
people with similar abilities make different work choices.
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